Here's what's moving in AI healthcare today, September 30, 2025. These developments show AI becoming essential infrastructure across trials, diagnostics, and patient care.

  • Generative AI in clinical trials set for massive growth

  • FDA-cleared blood test gives infection answers in 30 minutes

  • Voice AI startup raises $76M to automate patient scheduling

  • Trump's AI deepfake video spreads medical misinformation

  • Natus acquires EEG AI company for expert-level readings

  • California mandates AI safety plans with $1M penalty

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Generative AI Will Add $572.7M to Clinical Trials by 2029

Analyst firm Technavio forecasts generative AI tools for clinical trials will grow by $572.7 million from 2025-2029 at a 30.8% CAGR. Source The growth comes from synthetic data, trial design, patient recruitment, and monitoring use cases.

Fast growth means vendors and tools will multiply. Early adopters can cut trial time and cost using synthetic data and automated workflows. Expect rapid vendor expansion, but vet partners for regulatory readiness. Pilot generative AI on low-risk tasks first like synthetic cohorts and protocol drafts. Build validation plans and audit trails for AI outputs.

AI Blood Test Gives Fast Infection Results in 30 Minutes

Nature Medicine reports clinical validation of TriVerity, an AI-driven blood test that distinguishes bacterial from viral infections. Source The test runs in 30 minutes with less than 1 minute hands-on time. In the SEPSIS-SHIELD study of 1,222 patients, it showed bacterial AUROC of 0.83 and viral AUROC of 0.91. The FDA cleared it in January 2025. Source

This enables faster, more accurate triage in emergency departments. It may cut unnecessary antibiotics by 60-70% and allows earlier, data-driven decisions. TriVerity outperformed standard markers like CRP and procalcitonin for bacterial versus viral diagnosis.

Voice AI Startup Raises $76M to Scale Patient Scheduling

Assort Health closed a $76 million Series B to expand voice agents that handle patient calls and scheduling. Source The platform has processed 42 million patient interactions and targets specialty-specific solutions.

Voice agents can take calls and book visits outside office hours, freeing clinicians for higher-value work. This reduces missed revenue from idle staff time and improves patient access. If you run clinics, test voice agents for scheduling and measure ROI by appointment fill rate and clinician time saved.

Trump's AI Deepfake Spreads Medical Misinformation

President Trump posted an AI-generated video promising "medbed" technology access before deleting it. Source The fake Fox News segment promoted unproven devices tied to conspiracy theories. This shows how AI deepfakes can instantly spread health misinformation.

Businesses face reputational risk if content amplifies these clips. Monitor mentions of fringe medical claims on social channels. Prepare crisis communications with quick factual responses. Update ad placement and content filters for AI-generated health claims.

Natus Acquires EEG AI Company for Expert-Level Readings

Natus bought 100% of Holberg EEG to integrate AI into its EEG systems. Source Holberg's autoSCORE AI was trained on over 30,000 expert-labeled EEGs and has FDA clearance for routine EEG, long-term monitoring, and ambulatory EEG.

AI can speed interpretation and cut clinician time while helping sites with few EEG experts handle more cases. The regulatory clearances support procurement and billing decisions. Train staff for AI-assisted reads and evaluate integration timelines.

California Mandates AI Safety Plans with $1M Penalty

Governor Newsom signed Senate Bill 53 requiring large AI companies to publish safety plans and report critical incidents. Source The California Attorney General can seek civil penalties up to $1 million for violations.

Compliance creates a clear reporting path to state authorities. Firms need new staff, audits, and incident response plans. Public disclosure raises reputational risk if controls are weak. Treat this as an operational mandate and prepare public safety documents now.

Sources

These developments show AI moving from experimental to essential in healthcare operations. The combination of rapid market growth, regulatory approval, and real-world validation signals a shift toward AI-first workflows. Organizations that build governance frameworks while piloting practical applications will capture the most value.

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